I just finished a Floyd Press column–way closer to deadline than is my usual–about the money and attention we lavish on our pets. Here’s an excerpt below, and if this subject interests or amazes you, read lots more factoids in this Business Week piece on “The Pet Economy” from 2007.
…PetSmart opened more than 100 stores–last year! Their PetHotels feature kennel TVs that play Animal Planet, “bone booths” where pets can take calls from their owners, and porous floors where dogs can pee. (The latter not a bad idea, actually.)
And with more than 65 million doggy digestive systems coursing through parks and down sidewalks on leashes in high-density urban and suburban places, the 34 million pounds of extruded post-kibble a day is also “doing its bizzness” and making some folks wealthy. My favorite from the “Dooty Calls” arena is “Poop Freeze” –a spray can that you clip on your belt like a six-shooter. Quick draw! Frost. And toss!
Or why not buy Mimsy a bottle of Iams Savory Sauce to dash on her organically-correct locally-grown age-specific food, or put it on her Pupperoni Rib snacks or Snausage Breakfast Treats shaped like bacon and Eggs. (I am glad we don’t have television reception here or the expectations at treat time would break the bank. But how could we refuse him when all his canine friends and colleagues claim entitlement to such luxuries?)
Finally, consider this guy-thing: Neuticles for $919 a pair, to re-enhance neutered male parts to their prior “anatomical preciseness.” (240,000 pair have been purchased to date.) Huh?
While this really is a serious subject here, laugh with me at our species–even while we know in our heart of hearts the pendulum must swing back toward a balance between human needs and those of the animals upon which we transfer so much of our longing to love and be loved.